【AI + Movies】Netflix reportedly to spend up to $600 million to acquire "Batman" Ben Affleck's AI movie production company InterPositive

Netflix (US: NFLX) is reportedly investing up to $600 million (HKD 4.68 billion) to acquire InterPositive, an AI film production company founded by renowned actor, director, and producer Ben Affleck. This will be one of Netflix’s largest acquisitions ever and one of the biggest deals in AI by a major Hollywood studio.

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Reports indicate that Netflix has not disclosed the specific terms of the deal, and sources say the actual cash paid was less than this figure. If InterPositive meets certain performance targets, its owners will receive additional benefits.

Netflix’s acquisition of InterPositive aims to accelerate AI integration into its film production processes. InterPositive has developed tools that allow filmmakers to modify existing footage. David Fincher has already used such products in his upcoming film starring Brad Pitt.

Companies like Netflix and Amazon (US: AMZN) are increasingly exploring AI technology to reduce production costs and improve quality. Amazon has assembled an internal team to apply AI in film and TV production. Disney has also established a commercial partnership with OpenAI.

Ben Affleck stated:

“The filmmaking process has been a long journey of technological progress since its inception. We’ve always aimed to make movies feel more authentic and sincere. I hope InterPositive can be another breakthrough or new chapter in this ongoing story.”