Morgan Stanley Trims O’Reilly Auto (ORLY) Target Price to $108, Due To Rising Costs

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Morgan Stanley reduced its target price for O’Reilly Automotive (ORLY) to $108, citing rising costs that led to diminished EPS forecasts for 2026 and 2027. Despite the revised target, the firm maintained its Overweight rating on the stock. This adjustment followed O’Reilly’s Q4 2025 earnings report, which, while showing sales and net income growth, also highlighted an erosion in operating profit margins due to increased cost of sales and higher administrative expenses from healthcare and casualty claims.

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