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. Video subscriber declines continue to pressure the portfolio, with projections at 2.50 million versus 2.62 million last year.
Market Outlook and Zacks Analyst Rating
Over the past month, Rogers Communication shares have declined 2.7%, underperforming the S&P 500’s modest 0.4% gain. The company currently carries a Zacks Rank of #3 (Hold), suggesting its performance trajectory is likely to align with broader market movements in the near term. This rating reflects balanced risk-reward dynamics as investors await the earnings report.
The subscriber trends and earnings pressure now over the horizon suggest investors should monitor operational execution closely. While revenue growth provides some support, management’s ability to stabilize margins and inflect subscriber declines—particularly in wireless and video—will be critical determinants of investor confidence going forward.