## Highstreet (HIGH) - What is the Metaverse when Shopping?

### What You Need to Know About HIGH

If you are looking into a project that combines e-commerce with the virtual world of Web3, Highstreet is the answer. HIGH is the native token of this platform, currently priced at **$0.20**. This is a multifunctional token with a maximum supply of 100 million, designed to support the entire Highstreet ecosystem.

### What is Highstreet?

Highstreet is not just an ordinary metaverse. It is a unique combination of a play-to-earn game (P2E) and a commerce platform, creating "parallel real-virtual" experiences - meaning products that can exist in both digital and physical forms.

The company LumiereVR, with a VR platform based on computer vision since 2015, has built a bridge connecting traditional department stores with the Web3 space. Here, millions of brands can bring physical products into the virtual world without additional costs.

### What Can Users Do on Highstreet?

On this platform, you can:
- Buy, trade, use, or create NFTs in the game
- Build your own digital identity
- Shop for virtual products at low cost, then exchange them for real goods from partner stores.
- Choose special collections from the brand to receive free digital assets.

### Operating Mechanism - Smart Tokenization

Highstreet uses an innovative tokenization model. Each physical product ( such as t-shirts or sneakers ) is divided into two fractional NFTs:

**First NFT** - In-game product at a low price, used to play on Highstreet World

**Second NFT** - Activate real transactions. When you purchase, an automatic order is sent to the brand's e-commerce system. With Shopify integration, you can receive physical products right at the partner store.

This approach allows brands to profit from NFTs without the need to produce additional goods or increase costs.

### Highstreet Market - Limited Product Trading Place

This market is built on a bonding curve mechanism, ensuring liquidity for limited edition products. The special feature is the automatic price discovery mechanism - the item's price changes with each purchase, meaning the community's interest can directly influence its value. Brands also have the right to customize the slope of the curve to encourage trading or redeem real products.

### Highstreet World - Metaverse Game With Earning Opportunities

If Highstreet Market is the trading side, then Highstreet World is the gaming side. The map is divided into hexagonal tiles, with each area built by brands as an extension of their online store.

**Activities you can do:**
- Upgrade Player Level and Class Level by completing quests
- Purchase assets in the area through the first home distribution (IHO)
- Visit your home through compatible VR glasses
- Decorate the house with in-game items, play with friends, live stream
- Raise virtual pets

**Special:** Hosts in Highstreet World receive a 3% transaction fee from every transaction that occurs in their area - a way for users to earn money from the Metaverse.

### HIGH Token - Your Earning Tool

HIGH is not just an ordinary token. It is the key to unlocking Highstreet:
- Used to stake and earn rewards
- Buy items on Highstreet Market
- Buy real estate in Highstreet World
- Entering different areas
- Access exclusive events

With the current price of **$0.20**, HIGH has the potential to increase in value as the project develops and the number of users grows.

### Why is Highstreet Important?

In the past decade, consumer behavior has changed dramatically. Younger generations are more dependent on the digital space than ever before. Highstreet provides an important milestone - a gateway into the Metaverse at a very low cost.

The "dual reality" business model that Highstreet is pioneering could change the face of modern e-commerce. It connects traditional department stores with Web3 like never before.

### How to Own HIGH?

You can buy HIGH on major cryptocurrency exchanges:

1. Log in to your trading account
2. Search for available HIGH trading pairs (such as HIGH/BUSD)
3. Choose the order type (Market or Limit) and enter the quantity of HIGH you want to buy.
4. Confirm the transaction and the tokens will be credited to your spot wallet.

### Conclusion

Highstreet is revolutionizing the way brands expand their online presence. By easily tokenizing products and integrating with the Metaverse, it attracts new customers and establishes virtual stores in Web3.

As this project matures, the dual virtual experience it creates has the potential to transform the entire e-commerce industry and open up a new world for those who wish to step into Web3 - a small step from the physical world, but a giant leap for the digital platform.