The primary market is really getting harder and harder now, especially for content KOLs.

Before the TGE, you worked like a bull and a horse—more diligently than the project team itself. Posting every day, translating, making tutorials, answering questions in the community—just to generate hype for the project. If they dared to cause any trouble again, you’d end up getting scolded by your followers, with no one treating you fairly from either side.
After finally pushing through to the TGE, the result is only 10% unlocked— the remaining portion is released slowly over the next 12 months. It’s basically like they drew a huge pie for you, dangling it over you to keep you waiting.
After the TGE, it gets even more outrageous: the coin price drops like crazy, and sometimes drops all the way to zero.
This is still considered “normal.” The ones that are even more坑（sinister） will straight-up do everything: changing the rules temporarily to delay unlocks, taking the money and RUG pulling and running, or just going completely silent—TG muted with no replies to emails, and the coins simply disappear…
Don’t believe any verbal promises—only pay attention to what actually lands!