Football.Fun breaks the snapshot mode: activity-based airdrop bonus season design, 20 million FUN distributed over four weeks

Football.Fun conducts TGE on January 15th, with synchronized airdrop details announced. The total airdrop amount is 20 million FUN tokens, utilizing an innovative activity-based screening mechanism rather than traditional snapshot methods. The airdrop will commence shortly after TGE, with the first round distributed within one hour, followed by an additional 20 million FUN tokens airdropped over four seasons within the first month after TGE. This phased design reflects the project’s focus on long-term user retention.

How the Airdrop Mechanism Breaks Traditional Models

Activity-Based Screening Replaces Snapshots

The biggest innovation in this airdrop is the qualification determination mechanism. Traditional airdrops often rely on snapshots (recording user holdings at a specific point in time), but Football.Fun instead bases eligibility on users’ overall in-game activity. This means participants need to maintain ongoing engagement within the game to qualify for the airdrop, rather than simply holding tokens.

Qualified users will receive FUN tokens directly into their in-game wallets, displayed on the FUN reward page. This design’s advantage is its ability to filter out only genuinely active users, rather than speculators.

Multi-Season Airdrops Maintain Engagement

In addition to the initial 20 million FUN airdrop, the project reserves an equal amount of 20 million FUN tokens for subsequent incentives. These tokens will be airdropped over four seasons within the first month after TGE, with each season lasting one week.

Current Market Status and Participation Costs

According to the latest market data, FUN is priced at $0.001927, with a market cap of $20.82 million and a 24-hour trading volume of $3.06 million. The circulating supply is 1.08 billion tokens.

From a price perspective, FUN remains relatively low. Over the past 7 days, it has increased by 0.39%, and over the past 30 days, by 0.55%, indicating market stability before and after TGE. For users participating in the airdrop, this means relatively low participation costs—if they receive the airdrop, the value of the tokens obtained at current prices is limited, but there is potential for appreciation as the project develops and user base grows.

Deeper Considerations of the Project’s Design Logic

Football.Fun’s phased airdrop approach essentially accomplishes two things:

First, by using activity-based screening, it ensures airdrops go to genuine users. This avoids issues like free-riding common in snapshot models and improves community quality.

Second, through subsequent seasonal airdrops, it maintains user engagement. In crypto projects, post-TGE periods often face liquidity and user activity challenges. Football.Fun uses continuous incentives to extend the project’s hotness cycle, rather than releasing all tokens at once.

From a personal perspective, this design is more sustainable than traditional airdrops. However, it also requires users to continue participating in the game after TGE to receive subsequent rewards, demanding higher user engagement.

Future Directions to Watch

The first season will begin after all eligible users complete the initial airdrop. This means the entire airdrop process may span several weeks post-TGE. Key points to observe include: actual user participation under seasonal incentives, token liquidity on exchanges, and trends in active in-game users.

Summary

Football.Fun’s airdrop design demonstrates the project’s emphasis on user quality and long-term ecosystem development. Activity-based screening better identifies genuine users compared to traditional snapshots, and phased airdrops with ongoing incentives help sustain project enthusiasm. Currently, the FUN token price is low, reflecting the early stage of the project and offering participants relatively low entry costs. The critical next step is whether seasonal incentives can effectively maintain user activity and whether the game experience itself is engaging enough.