Visa's head of cryptocurrency business, Cuy Sheffield, stated that as stablecoins become increasingly popular, Visa is integrating stablecoins into its payment system to maintain its market leadership. Despite a surge in stablecoin circulation, led by Tether's USDT, which has exceeded $270 billion, acceptance among mainstream merchants remains limited. Visa's annualized stablecoin settlement volume is $4.5 billion, representing only a small fraction of its total processing volume. The company believes that demand for credit card providers linked to stablecoins is continuously growing and supports euro-pegged stablecoins to counter the US's dominance in digital payments.

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