Story Protocol recently launched a new round of marketing activities. Opening the social media feed, creators are posting similar content - although not explicitly stated, these posts seem to be mostly collaborative or sponsored content.

To be honest, this kind of marketing method has become ineffective. Everyone can see that this is a套路宣传. When the feed is filled with obvious paid promotions, it actually tends to evoke resentment from the audience. The real power of communication comes from organic discussions and genuine user feedback, rather than piling up sponsored posts. If the project team wants to impress the community, instead of investing a large amount of money in these "advertisements everywhere" activities, it would be better to allocate resources to the product itself, community building, or creatively designed ecological incentives. This is the way to gain trust and spread in the Web3 era.