Restaurant in El Salvador already has bitcoin on its balance sheet

A restaurant in the area known as Bitcoin Beach in El Salvador, in the town of El Zonte, has started to regularly purchase bitcoin [image]BTC( to hold it as a strategic reserve asset.

With this decision, the establishment, called La Cajita Kitchen, becomes the first restaurant in El Salvador to adopt a corporate treasury policy in bitcoin through purchases.

The move aims to protect long-term operating capital from inflation and dollar devaluation, locally replicating the model of giants that today hold more than 660,000 BTC.

This decision comes almost four years after El Salvador adopted bitcoin as legal tender alongside the US dollar. However, that context changed in January 2025, when the country removed the mandatory acceptance of bitcoin in order to secure a $1.4 billion loan from the International Monetary Fund )IMF(, making its acceptance voluntary.

Despite this scenario, La Cajita Kitchen’s bitcoin reserve demonstrates organic evolution in El Zonte, where businesses can take the final step from accepting BTC payments to strategically managing their treasury based on the currency created by Satoshi Nakamoto.

The phenomenon is not exclusive to Central America. In June 2025, the Spanish café chain Vanadi announced the purchase of bitcoin, currently holding 119 BTC on its balance sheet )more than $11 million(. With this, it became the fifth-largest Spanish-speaking company by holdings, behind only OranjeBTC, Bitfarms, Méliuz, and Mercado Libre.

What happened in El Zonte confirms that the use of bitcoin as a store of value is no longer a strategy reserved for corporate giants, now extending to restaurants and tourist establishments in the region.