There was a project that maxed out its community hype in just half an hour, achieving what took other communities four days of hard work.

To put it bluntly, in this space, as long as you have a strong IP and tell a good story, the speed of making money isn’t even on the same level. Watching those top-tier projects effortlessly rake in funds, while regular projects struggle every day just to get noticed, really proves that choosing the right track is way more important than just working hard.

That said, relying solely on IP isn’t a long-term solution. It’s easy to go viral in the short term, but whether you can keep people engaged and truly build up the community depends on whether you can keep delivering value. After all, investors aren’t clueless—they’ve seen plenty of projects that cash out and disappear after just one round.